Sales, Marketing & eCommerce
An effective sales & marketing team will maximize return on your investment by ensuring that hotel presentation, occupancy and rates remain strong, and at Hostmark, we believe the best way to produce sales success is by hiring an outstanding sales & marketing force. With a clear vision of a successful future, our sales & marketing organizations are inspired to perform at their continual best in order to help you achieve maximum market penetration for your property.
At Hostmark, we analyze the unique features and qualities of each individual property along with the competitive marketplace to design a comprehensive marketing plan that works for the property’s needs. Our experience gives us an in-depth understanding of the marketing landscape, breeds consistency and creates greater profit possibilities.
In addition, Hostmark Hospitality Group consistently researches cutting-edge digital solutions that will help our clients fulfill their mission. To reach today’s consumers, businesses must embrace the robust and integrated approach the competitive market demands – one that leverages advances in technology to provide more varied and quantifiable means to reach segmented audiences with assertive marketing messages.
Hostmark Sales & Digital Marketing Strengths:
- National presence, experience and recruiting capability
- Enhanced visibility at applicable trade shows
- Development and administration of sales and marketing training courses
- Our unique Hostmark WAY (We Appreciate You) Program encouraging and rewarding ongoing guest loyalty
- Progressive sales incentive and motivation programs
- Sales Link cross-property sales network
- Website design, implementation and data analysis for branded and stand-alone properties
- Search engine optimization
- Production and distribution of static and rich media
- Social Media and online reputation management
- Marketing communications and advertising programs that deliver ROI
- Inventive promotional and loyalty/affinity programs delivering unprecedented success for more than 40 years